Loren Feldman doesn’t want my opinion, but he’s going to get it anyway.
For those of you who don’t know Feldman, he’s a producer out of New York City who does a video blog called 1938 Media. He’s sarcastic, crude, and mean; he records video while he’s lying in bed half dressed. Hard to stop watching – like a traffic accident. A real personality.
A few weeks back Feldman took a poke at a good friend of mine, Shel Israel. I happen to like Shel a lot. He’s been a friend for some time, and he coached iotum to a DEMOgod in 2006. His business card reads “nice guy”, and it’s a pretty accurate descriptor. He’s the real deal.
So Loren Feldman is a guy who apparently has a mean streak, and makes videos for a living. He ripped Shel over the first videos that he made for FastCompany.tv as host of his Global Neighborhoods show. And to be truthful, they weren’t professionally made, and it showed. Big deal. This is the web. It’s not TV.
Feldman’s popularity soared, especially after he grabbed the domain ShelIsrael.com and started filming a puppet masquerading as Shel. Shel made some big mistakes in how he handled the situation as well, and after reflection realized that there wasn’t much he could do about it. So he swallowed hard, wrote about it on his blog and decided to put up with it.
The puppet was boring. Feldman’s parody of Shel didn’t work, mostly because he didn’t really know Shel. But in recent weeks it became much better as Feldman invited tech personalities to be “interviewed” by the puppet. In particular, the first interview with Jason Calacanis was riotously funny. I was chatting with a friend last night and saying that if Feldman was smart he could turn the puppet into the tech industry’s equivalent of the Spitting Image.
So what to make of the video below? Does Feldman have a self destructive streak? Or is he just a mean-spirited son-of-a-bitch who has run out of ideas, and can’t parlay what he’s done into new business?
My money’s on the latter, and I’m officially tuning out 1938Media.