PDC

It was just before midnight last night that I caught up on the news that Microsoft had demonstrated the new Windows 8 UI at the D9 conference (liveblog and video here). The demo’s were slick, and Microsoft’s Steven Sinofsky did a great job under pressure, handling Walt Mossberg’s pointed questions with aplomb.  I sent him a congratulatory email afterward.

One question left unanswered by Sinofsky was the intended ship date for Windows 8.  At best, he offered that Windows operating systems generally ship every 3 to 4 years.  My bet is that Windows 8 is going to manufacturing in June of 2012.  Why? In Redmond’s playbook:

  1. Serious public displays of important Windows operating systems usually start about a year before the ship date.  The goal is to build a wave of demand around launch.  The first public demos of Windows 8 were at the Mix’11 conference in mid-April, where Dean Hachamovich showed IE 10 running on Windows 8.  Yesterday’s public demo of the new UI at D9 is another the next step in the demand building strategy.
  2. Large scale professional developers conferences are usually held in the fall of the year before a major Windows release.  Developers need time to build products to target the platform, and Microsoft wants them to ship their products when Microsoft is ready with its own.  In April Microsoft also announced the next PDC will be Sept 13, 2011 in Anaheim California.
  3. Operating systems releases targeted at consumers generally go to manufacturing no later than June of the year in which they ship.  This is to allow hardware manufacturers to target the fall sales season – back to school, followed by Christmas – which is the busiest consumer buying cycle of the year in the PC world.

Microsoft is clearly targeting May / June 2012 for release to manufacturing.  And, given how Apple and Google are gobbling up market share in the tablet space, it seems clear that Microsoft has no choice but to meet that date.

Any bets on the exact date?

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Microsoft PDC / Rick Segal

by alec on September 18, 2005

Rick has just posted his wrap-up of the PDC.  There is a lot of good thinking in there.  In particular, this section stuck out for me.

Employee Pulse Check

It’s been a week of let’s dump on Microsoft with a Business Week article and Mini-Microsoft getting his time in the MSM spotlight. As a particular bad joke, instead of getting a speaker badge, I got a staff badge. Very funny, Joan. Not one to miss an opportunity, let me give you some observations from the staff rooms I hung out in as well as being in the prep rooms and other places attendees weren’t supposed to be.   

There is very little “they” going on inside Microsoft from what I could see. Any company, large or small, has the us vs. them problem by the nature of the way things are. The split second you have an org chart or hierarchy, you start the process of us vs. them. Obviously, I didn’t probe deep else somebody with a pulse said, say are you actually with the company, so 90% of this is overheard conversations and observations.  Over and over again, I heard “they liked it”, “did you see this kid’s idea for us”, “I’m going to the BOF, should be cool”, and lots more. More importantly, on the stupid stuff, people were feeling the pain and really making an attempt. 

Without trying to go off sides here, let me give you one example. After a session on Visual Studio, somebody came up to the presenter and mentioned some little annoyance that, well is actually kinda dumb. Afterwards, the presenter started a conversation with another MSFT type and got the how’d it go.  After the usual banter, this snippet was interesting:

Presenter: A customer came up and mentioned xxxxx. Shit, I gotta figure out how to fix this, like now.

Other MS: Dude that’s a super nit, don’t get so upset, it will get dealt with.

Presenter: Dude, trust me, this customer will blog the shit out of this nit because he is right.  So, it’s a nit, I fix, and he blogs he got listened to. Beats the alternative.

They say Dude a lot. I think that’s some new code word.  On a more serious note, they get it.  You could wander all over and pulse check the place. Having done these events before and lived to tell the tale,  it is a different place and, well, the line folks get it.  Lots of biz cards were handed out and lots of MS people said, check out my blog for this or that to the customers.

They get it and while every company has, or probably needs a mini-microsoft, it is not the critical pulse check you should use for making many determinations about Microsoft and the employees.

That’s a feedback loop, coupled to pro-active behaviour.  It’s gold!  That’s also what happens when you put the people building products in front of the people using products.  Do it.  Don’t just put your sales people in front of the customer. 

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Microsoft to Open MSN APIs

September 9, 2005

Just caught this on News.com: Microsoft Web Platform Under Construction.  Also Microsoft Web Plan Takes Aim at Google. At the PDC, Microsoft will unveil MSN APIs for MSN Search, portions of MSN Messenger, and Microsoft Virtual Earth.  Seems they are taking notice of Google and Yahoo’s Web 2.0 efforts to turn the Internet into a [...]

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