MP3

Dell’s very funny Mitch Ferrence campaign for the DJ Ditty seems to be a bit of a bust. 

I wondered about it, because:

• The top search item sending traffic to saunderslog.com this month is the term "Mitch Ferrence" which I’ve written about once, so it surprised me that I should be getting traffic. 
• This morning there was an obvious bit of comment spam from a Dell flack on the entry, linking back to the Mitch Ferrence site.  Since when do I rate visits from Dell PR folks?

Googling Mitch Ferrence showed just 622 references. 

So much for viral marketing.

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