Last week was a whirlwind for BlackBerry developers. BlackBerry 10 Jam was the official launch of the BlackBerry 10 platform to the developer community – SDK’s, tools, and of course the BlackBerry 10 Alpha device.
This was a moment we’d been working toward since before DevCon Americas in the fall. I know there was a lot of pressure to show a phone last fall, but until the SDK’s were ready, and developers could actually use them, there would have been little point. Instead we steadily built first the PlayBook OS 1.0 SDK, the PlayBook OS 2.0 SDK, and the PlayBook OS 2.0 software release, knowing full well that these releases, accompanied by the over 20,000 playbooks we had seeded into the market, would be a good foundation for the next phase – the actual BlackBerry 10 devices.
The excitement in the air was palpable. Folks started lining up at 7 AM on Wednesday morning to get the first Dev Alpha devices. And by noon, I couldn’t walk the hallways of the show without someone stopping to show me the code they had been working on.
Since then there has been great coverage (checkout the BlackBerry Developer Blog) we’ve been bombarded by requests for Dev Alpha devices from developers who didn’t make the show. The good news? We’re going to take the show on the road – so come jam with us in a city near you, and pick up your own Dev Alpha device at the same time. Check out the BlackBerry Jam Road Show page for more info.
A couple of thank you’s are in order. Thank you to the developers who came to the BlackBerry 10 Jam last week – you’re investing your energy, time, and money in making not just your own products successful, but ours as well. Also a very public thank you to all the teams at RIM who have worked for months to pull the BlackBerry 10 Jam off – the developers, product managers, marketing, and of course our very own developer relations group. Thank you!
Now go code something! We’ve got a monster of a product to ship together!
- BlackBerry Dev Alpha device and BB World demos show RIM isn’t out of the game yet (zdnet.com)
- BlackBerry 10 Dev Alpha device won’t receive official BB10 release, will be exchangable for official smartphone at launch (theverge.com)
- What Developers Are Saying About BlackBerry 10 [VIDEO] (mashable.com)