Image via CrunchBase, source unknown We’ve beaten the topic of Apple’s App Store business model to death on this show before, so this morning we had a slate of guests lined up to discuss iPhone development, including ifByPhone‘s Irv Shapiro, Truphone‘s James Body, plus Martin Rosinski of Palringo. Rather than discuss what a great distribution mechanism App Store is, and the story surrounding that one, our conference call focused on the nuts and bolts of iPhone as a development platform. What makes iPhone different from other mobile platforms, what are the advantages and what are the gotchas?
We talked about:
- How long the companies had been building mobile apps.
- Why they made the move to iPhone.
- What iPhone brought to the party that other platforms couldn’t.
- The experience of developing software for iPhone.
- The hidden gotcha’s.
- Native vs Web based applications, and when to use each.
- Apples (in)famous NDA.
- The App Store approval process.
- And whether to risk Apple’s wrath and build applications for Jailbroken iPhones.
On today’s Calliflower conference call: Dan York, James Body, Martin Rosinski, Adam Somer, Nick Desbarats, Mark Petrovic, Arshad Merali, Mike Pruyn, Mark Hewitt, Irv Shapiro, Bill Volk, Jeanette Fisher, Craik Pyke, Jim Courtney, Dan Rockwell, Greg McQuay, Amy Hesser
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Alec Saunders is the Vice President of Developer Relations for BlackBerry maker Research in Motion. This is his personal blog, with his personal viewpoints. Prior to this Alec was the CEO and co-founder of Calliflower — the easiest way to hold a meeting, online, on a conference call, or on the go. A double-decade veteran of product management and marketing, he spent nine years at Microsoft where he helped launch Windows 95, the first two versions of Internet Explorer, the Universal Plug and Play initiative, the push into home markets, opt-in email marketing and what might well go down in history as the very first direct email list ever.
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