by alec on November 30, 2007
Want a branded RSS reader for your audience? Get the new Custom Snarfer from Snarfware. Marketed as a reader loyalty tool, the company says that it provides the following benefits:
- Keeps your website in front of readers via a default tabbed window users see on startup. This enables you to generate more page views and insure your web presence/branding along with promoting your RSS feeds. This tab is “locked” and cannot be closed. When users enter new URL’s the sponsored tab is left intact and new tabs open beside it.
- Publishers decide which RSS feeds are added automatically, silently when the custom reader is installed with those feeds always sorted to the top of folder tree. At the first startup the user is presented with a dialog box from which they can choose from 100s of optional feeds to install.
- Provides publishers a direct channel to communicate with users without using email via your RSS feeds. RSS feeds are the #1 way to eliminate spam emails and insure reader loyalty.
- "Powered by Snarfer" provides technological advantages and delivers innovation to your users based on the award winning technology at no cost to publishers or their readers.
- Great software comes in small packages. Our installer is less than 450kb which means it’s smaller than many flash animations on some web pages.
Cool idea. It’s just the sort of white label opportunity that companies with extensive sales channels, or large support organizations ought to jump on. Besides, Snarfer is a pretty good RSS reader to boot, with built in search and eBay integration.
I may just get me one of these. Saunderslog RSS reader anyone?
by alec on November 30, 2007
This morning Martin Dufort announced that Kakiloc, the location-based service that he and Alain Lavoie built, is closed. From the mail he sent:
Alain Lavoie and I (Martin Dufort) started the service as an experiment in mapping your physical location while on the move in December 2005. We quickly recognize the need to deal and put extra emphasis on supporting mobile technologies because we knew this was the direction the industry was going into. Now look at all the initiatives out there : Google Android, Nokia’s new handsets, SkyHook Wireless, etc etc So we work for 2 years (full-time and part-time) refining the service and adding functionalities to both the web site and the mobile applications we were supporting. But in the end, the fierce competition within the social networking space and the service’s generic nature prevented us from actually gaining a sustainable user base. On November 6 th , I decided to close down the service. Now the servers are actually off-line. I would like to thank all our members for registering and helping out and providing feedback about the service. But a big thanks goes out to Alain for sticking with me and my crazy ideas and trying to push this further. Your partnership was invaluable. Thanks a lot. The Kakiloc core technology is still alive and is being evaluated for inclusion in a new service but nothing concrete yet. In the mean time, I’ve renamed the company’s blog to: The Mobile Location-Based Informant which is available at: http://location-based.blogspot.com
Please come and visit as I will continue to cover the mobile and location-based world both from the software and the hardware perspective.
We'll see more of you in the future, I am sure.
Want a branded RSS reader for your audience? Get the new Custom Snarfer from Snarfware. Marketed as a reader loyalty tool, the company says that it provides the following benefits:
