Octopz is a collaboration tool for the creative folks in your life. It's a simple metaphor for the real world of collaborative media creation. You can look at a document, graphic, or video together over the internet, mark it up, and leave digital "post-it" notes in place for the eventual editor of the document to be able to recall the conversation. Supporting a huge range of document types, it's useful in all kinds of situations.
- Medicine: Imagine two doctors examining a high resolution image of an x-ray, and marking it up with a shared pen, before surgery.
- Engineering: Because it supports vector graphic image types, it can be used to zoom in to supply very detailed views of architectural or drafting diagrams.
- Advertising: Supporting both video and image document types, it can be used to collaboratively edit and mark-up these documents.
- Web-Site creation: Take whole mock-ups of sites, mark-up placement, graphics and more.
I had the opportunity to spend some time with CEO Ron McKenzie at the recent Enterprise 2.0 conference, who showed me endless examples. The entire time we worked on various examples, his collaborator Barry was visible in a video conference window. We were able to carry on a conversation with Barry while marking up various documents at the same time.
Priced at $99 per month per license (per simultaneous meeting), it's easy to imagine this product becoming an inexpensive and indispensible must-have for web design shops and creative teams everywhere.
Check out the Octopz corporate blog, also.
Alec Saunders is the Vice President of Developer Relations for BlackBerry make Research in Motion. This is his personal blog, with his personal viewpoints. Prior to this Alec was the CEO and co-founder of Calliflower — the easiest way to hold a meeting, online, on a conference call, or on the go. A double-decade veteran of product management and marketing, he spent nine years at Microsoft where he helped launch Windows 95, the first two versions of Internet Explorer, the Universal Plug and Play initiative, the push into home markets, opt-in email marketing and what might well go down in history as the very first direct email list ever.





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Hey Alec – great to see you picking up on Diginiche/Octopz! Also glad to hear they were in Boston this week – perfect place for them to be. For anyone wanting to see earlier coverage, I did a podcast with Barry Fogarty last August (http://blogs.pulver.com/jarnold/archives/2006/08/canadian_ip_tho_22.html), and I posted a video clip of their demo during last year's CVF show (http://blogs.pulver.com/jarnold/archives/2006/05/canadian_ventur_3.html).
Nice! I hadn’t ever heard of them.
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