Google's voice strategy

by alec on January 30, 2007

Can Google change the telecom game?  That’s the question Paul Kretkowski asks in Google’s VoIP Strategy.  The thesis is that by combining VoIP and search, a new class of applications will be unleashed.  Imagine voicemail searchable by content, for instance.

Skeptics point out that GoogleTalk’s subscribership is not much to write home about.  Moreover, the problem of scanning and indexing audio files is hard.  Sure it is.  That’s why companies like Nexidia (debuted at DEMO 2006) have been able to garner VC attention.

From this writers viewpoint, voice seems like it has become an afterthought at Google. Perhaps there’s more lurking beneath the surface.  Perhaps the giant will awake and surprise us all.  One can only hope.

Alec Saunders is the Vice President of Developer Relations for BlackBerry make Research in Motion. This is his personal blog, with his personal viewpoints. Prior to this Alec was the CEO and co-founder of Calliflower — the easiest way to hold a meeting, online, on a conference call, or on the go. A double-decade veteran of product management and marketing, he spent nine years at Microsoft where he helped launch Windows 95, the first two versions of Internet Explorer, the Universal Plug and Play initiative, the push into home markets, opt-in email marketing and what might well go down in history as the very first direct email list ever.

{ 1 comment… read it below or add one }

Alok @ TruVoIPBuzz August 5, 2009 at 2:42 pm

I would tend to think that media has always been on the radar for the big G. Google Voice fits perfectly into Google's strategy of controlling all the information. Read more http://truvoipbuzz.com/2009/07/google-voice-fits-…

Reply

Leave a Comment

Previous post:

Next post:

Alec on LinkedIn Alec on Twitter Alec on Facebook Calliflower on Youtube RSS Feed Contact me