Thursday, November 2, 2006

Depatie and Stevens: Bosom Buddies

by alec on November 2, 2006

Clearly Robert Depatie has been spending too much time in Alaska.  His arguments for why studios and content producers should subsidize his network were put forward by US Senator Ted “It’s a series of tubes” Stevens months ago. They’re just as wrong now as they were then. 

Depatie wants content providers to pay extra for access to the Videotron Network.  He calls it a “transmission tariff”.  Mais, Robert, mon frère, we already pay!  Content providers who wish to put their content on the network pay a fee to be connected.  Content consumers who wish to consume that content pay another fee.

What it really boils down to is that Monsieur Depatie doesn’t have the stones to pass a price increase on to his customers.

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For Marketing Folks: CaseCamp Ottawa

by alec on November 2, 2006

I just got a call from Peter Childs asking if I’d be willing to share some of my experiences with blogs as a marketing vehicle at CaseCamp Ottawa next Monday.  For those of you who don’t know, CaseCamp is a marketing unconference open to anyone. Presenters share case studies of their work, with the goal of creating a commons for discussion, learning and networking.

CaseCamp comes to Ottawa on November 6th. Part education, part bragging and all fun – it’s an opportunity for marketers, digital media and PR people to get together and show what they’ve done to connect with and inform/influence people. It’s campaigns, cases and strategy – each presented in 15 minutes and answering a few simple questions – Who, How, and What did you learn.

Sounds simple. And it is – especially because you can be involved two ways – presenting what you’ve done and learned – or learning and discussing how to apply it to other projects. Sounds Interesting – there’s still room for presenters and participants. To sign-up use the CaseCamp wiki.

Like all “camp” unconferences, it’s an opportunity to meet some of the people in the Ottawa tech marketing community, share a beer and some laughs, and learn a little through exploration and discussion.

What: CaseCamp Ottawa
When: Monday, November 6, 2006 7:00 PM to 9:00 PM
Where: The Clocktower Brew Pub
575 Bank Street
Ottawa, Ontario K1S 5L7   Canada

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You Can Run, But You Can't Hide

November 2, 2006

It seems just a few weeks ago that Telus’ Darren Entwistle, and BCE’s Michael Sabia announced that they would be converting both their companies into income trusts.  Share prices soared at the prospect.  Income trusts, for those who don’t know, pay out the majority of their profits, with tax favorable treament, to unit holders. Designed for business which [...]

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Wayfinder and a Blackberry: GPS on the Cheap

November 2, 2006

GPS systems can be really handy.  When you’re travelling, and driving around a city that you really don’t know, there’s nothing better than that mechanical voice telling you where to turn left, turn right, and how far you are from your destination. The only downside is that at $15 or so per day with your [...]

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HubbubPR Launches

November 2, 2006

An intriguing new communications agency launched at midnight, Halloween night.  Led by Eastwick Alumnus Giovanni Rodriguez, HubbubPR aims to create a community for writers, PR professionals, marketing consultants, social media mavens, designers and so on.  On his blog, Giovanni describes the community as “Facebook for communications pros”, and goes on to say: with the advent [...]

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Matching Up With Jangl

November 2, 2006

Things come in waves, they say.  The latest wave is dating and privacy.  Close on the heels of TalkPlus’ announcement Monday, Match.com rolled out a new service, today, called MatchTalk.  MatchTalk allows prospective couples to talk with each other without ever exchanging their REAL phone numbers — just a match number.  Whitelabeled from the Jangl [...]

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