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Today I had a chance to talk with Danny Kastner, former candidate on the Apprentice, and CEO of interactive marketing firm POPstick.  It was a fun conversation.  Danny, and his colleague Krishna, explained what they do, and how they might be able to help us launch Iotum.  I had to laugh at one point when he deadpanned that “We drive customers back to a website where they can get more information.  A song helps a lot too.”

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