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I can’t say that I’m unhappy to see Kristin get the axe on the Apprentice tonight. She’s been an argumentative and boastful witch since the beginning.  Both teams deserved to go to the board room though.  The cardinal rules of advertising are: know your audience, know your product.  We saw a whole bunch of footage of people dreaming up goonie ideas, but no footage of the teams deciding on messaging.

Good on Erin for defending her team in the boardroom.  That was absolutely the right strategy.  All she had to do was sit back and let Net Worth self destruct, which they did on queue.

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